BA5004 – Business Research Methods
Assignment 3
2021-22
Because this coursework component is divided into two sections (Part one and Part two), it is recommended that you complete both parts (each of which contributes 50% to the overall module grade).
Students are given advice.
In order to submit their assignment for Turnitin evaluation, students should save it as a single WORD document.
Make certain that each section begins on a separate page.
Make sure that each of the FIVE sub-sections in part one begins on a distinct page in order to maintain consistency.
There are two case studies in the second section (1 and 2). Make sure that each case study begins on a distinct page in your document.
All references should be formatted in accordance with the HARVARD referencing system.
The deadline for this coursework is Monday, April 25, 2022, at 3:00 p.m. Eastern Time.
Page | 2 Part one receives 25% of the total points.
An investigation on the use and non-use of self-checkout counters is the title of this study.
In this section, you will be asked to refer to and familiarize yourself with the research article titled “An examination of users and non-users of self-checkout counters” and respond to the requirements listed below. You will also be asked to refer to and familiarize yourself with the research article titled “An examination of users and non-users of self-checkout counters.”
Required:

1. Aim and Research questions
Explain briefly, the aim of this research article and state the research questions chosen by
the authors of this research paper. [Max: 100 words]
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2. Survey instrument
A. Referring to the “Survey instrument” used in this study, explain how this instrument was
organised and name each section. [Max: 100 words]
B. Refer to the second section of this instrument, name the concept that is measured and in
how many factors it was subdivided. How many items form each factor? [Max: 50 words]
C. The article refers to the Cronbach